On March 23, 2023, Amazon implemented a new seller policy governing magnet-containing products. 

For any loose or separable magnet within a magnet-containing product that can fully fit inside the small parts test cylinder described in 16 CFR 1501.4, each such magnet must have a flux index of less than 50 kG² mm² when tested per the methods outlined in 16 CFR 1262.

Non-toy magnet products refer to goods designed, advertised, or intended for recreational use, jewelry making (including children’s jewelry), mental stimulation, or stress relief. This policy covers loose or separable magnets used in non-toy merchandise.

This policy excludes goods sold or distributed exclusively to educators, researchers, professionals, commercial or industrial users for educational, research, professional, commercial or industrial purposes.

Amazon requires all magnet merchandise to be tested and compliant with one of the following regulations, standards and requirements: Either one of the two options below:

1. Title 16, Part 1262 of the Code of Federal Regulations (Safety Standard for Magnets);

2. ASTM F963-23 or Clause 4.38 of ASTM F963-17 (Consumer Safety Specification for Toy Safety).

Note: Magnetic merchandise manufactured on or after April 20, 2024 must comply with ASTM F963-23.

Amazon requires you to submit the following documentation: A test report issued by an ISO 17025-accredited laboratory demonstrating compliance with the above regulations, standards and requirements, or a General Certificate of Conformity (GCC) or Certificate of Analysis (COA), where applicable.

Non-toy magnet merchandise (the vast majority):

1. Applicable regulation: 16 CFR 1262

2. Intended use: home décor; not advertised as a children’s toy, educational toy or play item

3. Required certificate: General Certificate of Conformity (GCC)

4. Rule: If a loose/separable magnet can fit fully into the Φ31.7 mm small parts cylinder → magnet flux index ＜50 kG²·mm²

5. Exemption: Only products for industrial / professional educational use qualify for exemption; ordinary retail fridge magnets are NOT exempt.

   
   

Children’s magnetic toys:

1. Applicable standard: ASTM F963-23

2. Product positioning: intended for play by children under 14 years of age

3. Required certificate: Children’s Product Certificate (CPC), plus full toy testing under CPSIA for lead, phthalates, small parts, etc.

4. Same limit: separable small magnets must have a flux index ＜50 kG²·mm²

5. Critical update: For magnetic toys manufactured on or after April 20, 2024, Amazon mandates ASTM F963-23; ASTM F963-17 will no longer be accepted.

   
   

Distinction: Non-toy magnet merchandise → 16 CFR 1262 + GCC; merchandise advertised as children’s play toys → ASTM F963 + CPC. Do not mix standards, otherwise Amazon will reject the review directly.

Amazon backend submission review notes:

1. Submitting only test reports without GCC / CPC certificates will result in an immediate review failure.

2. Toy products manufactured on or after April 20, 2024 are subject to mandatory ASTM F963-23 per Amazon requirements.

3. Magnets fully enclosed and non-removable: Test documentation is still recommended, as compliance files may be requested during platform audits.

4. Buckyballs and small high-strength magnet sets are permanently prohibited for sale on Amazon; listings with over-limit high-strength magnets will be removed.

5. Model matching requirement: The model number on the test report, the model listed on the listing, and the physical product model must match exactly.

Email：Kobe@xinwei --test.com